If you like to integrate gifts as part of your marketing strategy (for borrowers – remember RESPA compliance), you may find a few of the following resources useful. And if you aren’t currently giving closing gifts or doing any sort of promotion by using gifts then you might formulate some ideas to drum up more business for yourself, and extend the reach of your marketing dollar in the process.

• Promotional gifts at Branders
  This place has it all – USB memory sticks / MP3 players, wireless rechargeable optical mice, multi-purpose tools, and the common stuff like calendars, pens, & mugs.

• $25 gift certificates for $10 at Restaurant.com
  Not a bad way to extend your marketing budget. This site has restaurants in every major city that participate, with one draw back: most gift certificates require a minimum purchase. The selection isn’t too broad, either. You won’t find any chain restaurants.

• 20%-25% off at Borders
  This is a nice perk if you have an LLC or are incorporated. It’s a standard discount available to any business or group and is available for in-store purchases.

• 15% off a LobsterGram
  Different, and definitely not for every client, but huge potential to get your clients telling their friends and family about you and your gift.

• Exclusive event tickets at StubHub
  If you’re like me, gift-giving is all about doing something for someone that they wouldn’t normally do for themselves. Event tickets are a good way to accomplish this for the average client.

• Movie Gift Certificates – Fandango Bucks
  The largest brand in online movie tickets will let you buy tickets and send them instantly via email or you can have them sent to your email so you can print the tickets out and deliver or mail them to your clients.

• Any Gift Certificate You Want – GiftCertificates.com
  This is one easy, convenient site where you can purchase gift certificates for almost any national brand you can think of.  Not a bad way to save some time (and money when they run promotions) on a gift card for your clients.

• Moving Boxes or Supplies
  This is an interesting option for a client that is moving and could use more boxes. Thoughtfulness can go a long way to developing loyalty and eliminating a client’s desire to “shop” rates.

• Stumped? Try eBay
  Just browsing eBay looking for nothing in particular will often get the creative juices flowing, even if you don’t end up buying your client a gift there.

This entry was posted on Monday, February 5th, 2007 at 2:45 pm and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.